CAREER HIGHLIGHTS
- Coordinated successful online marketing programs for a variety of
advertisers on a network of websites
- Analysis of internet statistics helped to distinguish engaging site content
and find trends in user activity
- Formulated strategies to deliver campaigns in full and with high performance
metrics
- Established social media identities for a company with limited presence
on Web 2.0 platforms
EDUCATION
Montclair State University
(Concentration in Marketing & International Business)
GPA: 3.57/4.00, Cum Laude
WORK EXPERIENCE
Scholastic Inc. (New York, NY)
Associate Digital Advertising Manager, 8/2010—present
Information Security Media Group (Princeton, NJ)
Marketing & Social Media Strategist, 7/2009—7/2010
Central Jersey Federal Credit Union (Woodbridge, NJ)
Financial Service Rep. & Marketing Assistant, 6/2006-7/2009
New Jersey Nets Basketball (East Rutherford, NJ)
Events & Game Night Entertainment, 10/2007-4/2009
Billboard Magazine (New York, NY)
Special Events Intern, 1/2008-5/2008
| PROFESSIONAL SKILLS |
TECHNICAL SKILLS |
- Ad Operations
- Ad Optimization
- Digital Media Planning
- E-mail Marketing
- Event Planning
- Image Editing
- Online Branding
- Online Lead Generation
- Proposal Writing
- Social Media Networking
- Web Analytics
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- Adobe Photoshop
- Basic HTML & CSS
- Doubleclick (DART)
- iMovie
- LyrisHQ
- Mac OSX & Windows
- Microsoft Office
- Salesforce.com
- Streamsend.com
- WordPress
- Yesmail
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For a detailed (and prettier!) version, download the PDF file.
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